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Blue Elephant

Embark on a culinary journey with the enchanting tale of the Blue Elephant family, a saga that began in the 1970s when Chef Nooror met Karel Steppe, a visionary Belgian Art Dealer. United by love and a passion for Thai cuisine, they founded the first Blue Elephant in Brussels in 1980, marking the birth of a legacy. With Thai partners Khun Chai Wayno and Somboon Insusri, and the arrival of their first child, Khun Kim, the Blue Elephant story unfolded.

Chef Nooror’s return to Thailand in 2002 saw the inception of the Blue Elephant Restaurant and Cooking School in Bangkok, followed by a Phuket branch in 2010. The Blue Spice factory, the manufacturing arm of the group, opened its doors in the North of Bangkok in 2006, exporting its products to over 45 countries across the globe.

Driven by Chef Nooror’s dedication to sharing Thai culinary expertise worldwide, Blue Elephant evolved into a comprehensive 360º experience. From catering to consulting, manufacturing to export, the brand has become synonymous with the wonders of Thai gastronomy. Chef Nooror’s premium Thai ingredients and recipes now grace tables in 45 countries across 5 continents.

Rooted in Chef Nooror’s upbringing in Chachoengsao province, the heart and soul of Blue Elephant lie in her profound connection to Thai cuisine. Influenced by her mother’s expertise in crafting fragrant curries, such as the renowned Massaman curry paste, Chef Nooror’s culinary journey is deeply intertwined with her Thai heritage.

Proudly awarded an honorary Master of Arts degree from Kasetsart University and a Prime Minister Exporter Award, Chef Nooror stands among Thailand’s Top 5 Chefs. With an unwavering commitment to sourcing fresh, local ingredients, she continues to elevate Thai cuisine to new heights.

Chef Nooror’s passion for creation extends beyond the kitchen, embracing her love for Thai gastronomy and fashion. Constantly brimming with innovative ideas, she shares her nurturing love, embodying the spirit of a mother. The Blue Elephant menu is a vibrant tapestry of tradition and innovation, featuring “Forgotten Recipes” from the past, “Thai Classics” from the present, and “Our Chef’s Creations” envisioning the future of culinary delights. Join us on a gastronomic adventure that transcends time and tantalizes the senses at Blue Elephant.

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