It is the passion and fondness of Chao-san traditional cookies and pastries that led Mr & Mrs Ng Meng Choon to start baking and selling some of their favourites in 1978. Since then, their persistent effort in recreating the traditional flavours has never stop. In pursuit of providing traditional flavours with the taste of home, their home-based business has gradually grown into a full-fledged manufacturing factory.

Today, Meng Choon Food Industries has developed a broad range of cookies, pastries and festive favourites aside from the Chao-san traditional delicacies.

The signature product, Plait Cookies or Kuih Pintal along with hundred over product varieties cater to specific demands in the local and international market, namely Malaysia , Singapore, Indonesia, Thailand, Brunei, Hong Kong, Taiwan, the Middle East and Mainland China.

Manufacturing these products under the HALAL, MeSTI and HACCP certification has governed Meng Choon Food Industries a considerable market reach not just in retail distribution but also in manufacturing services that includes OEM (original equipment manufacturing) and ODM (original design manufacturing).

Preserving the taste of homemade has become a big part of Meng Choon Food Industries’ success story. Dedicating ourselves to manufacture the homemade flavours like the home-based baking where we started.

We commit ourselves in using ingredients of the highest quality, the making process are of the strictest safety standards, and products are made fresh before distribution to ensure that the taste of homemade remains in the manufacturing process. These standards apply to our house brand and all contract manufacturing services.

In all that we do, the focus is on retaining the aspects of homemade as much as we could – quality ingredients, safe to eat and freshly made.